Truly enlists Keegan-Michael Key in a battle for seltzer supremacy against White Claw

Forget Coors Light versus Bud Light. The most compelling alcohol brand battle this summer is Truly against White Claw, the two dominant brands …

Source : https://adage.com/article/cmo-strategy/truly-enlists-keegan-michael-key-battle-seltzer-supremacy-against-white-claw/2190751